The Alfasud - Italy's "Car of the decade" that ruined Alfa Romeo

The Alfasud was a revelation when it stunned crowds at the 1971 Turin Motor Show, upstaging the Lamborghini Countach. The low bonnet line, new shape, and when reviews got their hands on it, the excellent handling and lively yet economical engine seemed like the perfect package. Alfa Romeo was set for success in the 1970s. So why did the Alfasud help drive Alfa Romeo to bankruptcy in 1986, and why, despite selling getting on a million cars, are they so rare to see on the road today? Music: Psychedelicacy by Doug Maxwell from the YouTube music library. To get early ad-free access to new videos, or your name at the end of my videos, please consider supporting me using Patreon from just $1 or 80p a month at https://www.patreon.com/bigcar Support me using PayPal: https://www.paypal.com/paypalme/bigcartv Big Car Merch (t-shirts, mugs): https://teespring.com/stores/bigcartv Twitter: https://twitter.com/bigcartv My second channel - Little Car: https://www.youtube.com/littlecar Sources: https://it.wikipedia.org/wiki/Stabilimento_Alfa_Romeo_di_Pomigliano_d%27Arco https://en.wikipedia.org/wiki/History_of_the_Italian_Republic https://en.wikipedia.org/wiki/Alfa_Romeo https://it.wikipedia.org/wiki/Sviluppo_Automobilistico_Meridionale http://alfasudsprint.com/ https://it.wikipedia.org/wiki/Alfa_Romeo_Alfasud https://en.wikipedia.org/wiki/Alfa_Romeo_Alfasud https://en.wikipedia.org/wiki/Alfa_Romeo_Boxer_engine https://en.wikipedia.org/wiki/Alfa_Romeo_Caimano https://www.aronline.co.uk/cars/alfa-romeo/alfasud/ https://en.wikipedia.org/wiki/Alfa_Romeo_Quadrifoglio https://italia-corse.com/2021/04/03/alfa-romeo-alfasud-esvar-svar/ http://www.sprint6c.com/about https://www.aronline.co.uk/around-the-world/around-the-world-malta/ #bigcar