Henry Ford Launches Huge Prosperity Drive With Announcement of New Ford V-8 (1932)

Ford introduced his powerful V-8 engine in 1932 during the depths of the Great Depression. This newsreel footage showcases Ford's new engine and the vehicles it powered. Even more, the film revealed Ford's optimistic outlook. The film's positive title, references to "happy" men returning to work and numerous clips of V-8 models signify a new faith in prosperity driven by the Ford economic engine. Ford Motor Company, Henry Ford (Organization) Learn more about the collections of The Henry Ford: http://www.thehenryford.org/ http://www.collections.thehenryford.org