Op-Art-Car
Degree Project: Sangwoo Lee – Volkswagen Optism Concept
Optism ist eine Abschlußarbeit im Studiengang Industrial Design an der Hochschule für Bildende Künste Braunschweig.
“The Volkswagen Optism is experimental Diplom design thesis project introduces the next step of future automobile design with application the multiple dimensional surface from Op-Art of the 20th century Modern Art. The Combination the emotional art and design is the interesting key of 21C design. The first idea was the trying to application the philosophy of artist to Car design and finding a new design vision through art history. He thought that the multiple dimensional sculpture could be new step of car aesthetic, like the sculpture of the 20th Century Modern Art was developed from 2D,3D sculpture(cubism) to 4D sculpture(futurism, kinetic art). The inspiration is from Op-Art(Optical Art), which is a style of art that makes use of visual kinetics through optical illusion. In the case of the Volkswagen Optism, depending of your perspective, you can feel the changing of surface character through visual illusion. It makes a more active interaction between object and audience and this is a kind of new meaning of sculpture. These interesting features you can find not only in the main architecture but also in the details interior, seat, wheel and logos. So if you see turn around or if the car is moving, you can experience the visual kinetic and feel the vital surface effect. The car has logical directions lines and simple basic form and proportion in order to build not complicate sculpture and to let be pure design theme. The intelligent light architecture makes variable car proportion to fit into driving situations.”
Übrigens: Op-Art bei formfreu.de gibt’s auch hier…
Zitat und Fotos: Sangwoo Lee
Original: formfreu.de